Overview
Analytics answers the two questions every owner asks: what are customers actually asking, and is the agent handling it? Conversation and message counts show volume, top questions show the demand, and the unanswered-queries report shows precisely where your knowledge has gaps worth filling.
Quality is measured, not assumed. Satisfaction ratings collected in the chat feed the reports, and visitor countries and cities show where the demand comes from. Stores with commerce enabled also see order lookups, product searches, and product clicks attributed to the agent.
The agent Overview compares the last 7, 30, or 90 days against the previous period, and email summaries deliver a recap daily, weekly, or monthly, so trends surface without anyone opening the dashboard.
How it works
- 1
Data collects itself
Every conversation on every channel feeds analytics automatically. There is nothing to instrument.
- 2
Review demand and gaps
Top questions show what customers want; unanswered queries show exactly which content to add next.
- 3
Compare periods
The Overview compares 7, 30, and 90-day windows to the previous period, so changes stand out.
- 4
Get recaps by email
Daily, weekly, or monthly summaries keep the team informed without dashboard visits.
Key facts
- Conversation and message counts across every connected channel.
- Top questions and an unanswered-queries report that shows knowledge gaps.
- Satisfaction ratings collected from customers in the chat.
- Visitor countries and cities.
- Commerce metrics: order lookups, product searches, and product clicks.
- Overview comparisons across 7, 30, and 90-day periods.
- Email summaries on a daily, weekly, or monthly schedule.
- CSV export on the Business plan.
Frequently asked questions
How do I find out what the agent could not answer?
The unanswered-queries report lists the questions the agent had no grounded answer for, which is a ready-made backlog for new content and Instant Answers.
Can I get reports without logging in?
Yes. Email summaries deliver a recap daily, weekly, or monthly to the recipients you choose.
Can I export the data?
CSV export is available on the Business plan for teammates with the export permission.
Why is location data sometimes missing?
Location comes from the visitor connection and cannot always be resolved, so some conversations show no country or city.